Date of Submission

8-2024

Type of Work

Exegesis and Creative Work

Principal Supervisor

Dr. Toby Wren

Associate Supervisor

Nat Texler

Keywords

Emotion design; emotionally affective; symbols; emotion; shape language; visual; expression; visual language; communication; semiotics; colour; representation; mood; narrative; storytelling; genre; storytelling structure; emotional structure; graphic novel

Audience

General (G) - suitable for everyone

Abstract

This creative practice research project explores the use of emotion design techniques through visual storytelling in the form of a 68-page graphic novel design and an accompanying exegesis. The research examines emotion theory, exploring how a visual story can comprise of emotion design elements through techniques within shape language, emotive signals, the semiotics of colour, genre, symbolism, and emotive storytelling structures.

Via a creative component, the research documents the practical application of the theoretical concepts using the form of a graphic novel, highlighting the importance of the emotional affect on an audience experience.

Recommended Citation

Cottam, R. (2024). The Eternal Flame: Creating Visual Storytelling Through Emotion Design [Masters dissertation, SAE University College]. Creo.

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